Projects

Flagship

Echoes: Missing Cat

Creator — product direction, narrative beats, Android delivery, and release hygiene

Pitch

Echoes is a compact mystery on the Play Store: players follow audio and visual echoes to track down a missing cat. The project was a deliberate experiment in how far generative tooling can carry a solo-ish pipeline while still shipping something store-quality with clear accountability for player trust.

Hardest problem

Keeping narrative cohesion when drafts, dialog, and even placeholder art moved quickly through AI-assisted iterations. The fix was not “more model” but tighter creative gates: human storyboarding, ruthless cutting, and weekly installs on real hardware so performance and UX regressions never stacked invisibly.

Outcomes

• Live Google Play listing with store graphics, privacy disclosures, and crash reporting wired in.
• A repeatable build → review → ship cadence that separated experimental branches from store-bound releases.
• Concrete lessons on where LLMs remove toil (copy iteration, asset exploration) versus where they create debt if you skip design ownership.

Generative tools accelerated exploration, but compliance, store policy, and player-visible polish stayed explicitly human-owned. If a line ships in the build, a person decided it belonged there — the models only ever proposed.